Outselling Other Affiliates
Having to compete with hundreds or even thousands of other affiliates can make the task of generating income extremely difficult.
And the only way to combat all that competition is to come up with methods and techniques that will make you stand out from the crowd.
- Use Your Own Website
If you don’t already have a website, get one. If you have a website but it doesn’t lend itself to promoting other people’s products and services, put a site together that does.
If you want a free premium Word Press blog just leave a message with the contact us page on this blog and find out how we can help you with that.
Although you can promote affiliate products without a website, there are distinct advantages to having a home base.
The most important advantage is the fact that you can pre-sell the products. Rather than send cold prospects to the owner’s sales page, you’ll have them warmed up and ready to make the purchase.
How you warm them up depends on the product itself. With some of them, you can simply write a positive and glowing testimonial, telling them just how great the product is and how much benefit you receive whenever you use it.
With other products, you might want to give them a condensed sales pitch that includes a common problem (poor performance on the golf course) and the ultimate solution (a revolutionary new club that is guaranteed to improve their score).
- Write Personal Reviews And Recommendations
There’s a reason TV commercial that has celebrities promoting products are so popular. If so-and-so drinks that soda or wears those jeans or drives that car, they must be worth buying.
Having someone personally, endorse a product is the number one sales booster. And even though you might not be a celebrity, your personal recommendation will go a long way in convincing buyers how good your affiliate product is.
Review the product in a positive light. Use information from the owner’s sales page or list benefits that you yourself have thought of. Give the prospective buyers a solid reason to click over to the product website.
Implementing the usual sales approach is fine. But the most effective tactic, the one that will quickly and easily increase the conversion rate, is you personally singing the praises of whatever product you’re promoting.
- Operate A Niche Blog
There’s no better method for promoting products than a blog. Naturally, you can do the same thing in a newsletter, but that only gets read by those individuals who are already on your mailing list.
With a blog, you can reach an unlimited number of people who would be interested in the type of products you’re promoting.
Of course, you can’t simply use the blog to sell things. You have to provide valuable and useful content, something that will not only make people listen, but will have them returning on a regular basis.
The easiest content – at least for anyone who relies on affiliate sales – is simply to provide product reviews. If, for example, you promote various pet supplies and training ebooks, you could create a blog for that particular niche and then include in-depth reports about different aspects of individual products.
You could also give tips and advice with regard to using any of the products. Or you could provide ideas on how the products can best be utilized. You could even ask readers to offer their own opinions and recommendations.
In most instances, these types of postings will spur comments from viewers, which in turn will spur comments from other viewers. And of course, the more comments that get posted, the more interest will be generated overall.
You can use blog software or you can simply sign up with one of the free online blog services. The most popular one is Blogger, located at http://www.blogger.com.
- Write Articles
There’s no better way to get personal recognition than writing and distributing your own articles. And once you establish recognition, all of your product endorsements will be taken even more seriously.
When it comes to choosing topics for your articles, always pick something that is directly related to at least one of the products you’re promoting. That way you can recommend the product and include your affiliate link right there within the article.
And make certain you take full advantage of the author’s resource box…
If you have a primary sales website, where you promote affiliate products, include that link. If you have a blog where you review products, include that link as well. Or, if you have a newsletter and would prefer to solicit more subscribers, direct readers to the page that gives them all the necessary publication and signup information.
Once you’ve written articles, you need to submit them to as many online directories as you can. And always let people know that your articles are free to re-publish as long as no changes are made and the resource box is included.
Here are three of the most popular article directories…
- Offer A Special Bonus
This is by far the best method for outselling other affiliates. Basically, you enhance the owner’s original product package by throwing in yet another product (or products) at no extra cost.
Of course, the more valuable and unique the bonus, the higher the possibility of making more sales than the next guy. The only other criteria is that whatever bonus you choose, it needs to be directly related to the main product.
Although you could certainly offer a tangible item, the least troublesome bonus would be something digital. That way, you don’t have to worry about physically delivering it to the buyer.
For example, if the product you’re selling is that revolutionary new golf club, you could create an ebook that has tips on how a golfer can improve their swing. Or, you could create a video that actually shows them how to do it properly.
The point is, you want a bonus that the buyer can simply download once they’ve made the initial product purchase. That automatically reduces the amount of work involved in delivering the bonus.
Naturally, the amount of time and money you invest in creating the digital bonus will depend on how much money you receive as an affiliate for each and every sale.
Just keep in mind that you’ll only have the cost of creating a digital bonus once. But the value of offering prospective buyers a special bonus could easily bring in substantial income for a considerably long period of time.
And make certain you clearly announce that the bonus can only be acquired if they make their purchase through your affiliate link. If they get the product anywhere else, under any conditions other than yours, they won’t receive the bonus you‘re offering.
- Give Away Free Tips And Information
Rather than dismiss all those viewers who take a look at your offer but don’t purchase right away, you should offer them free tips and information. Naturally, the content will be directly related to the products you’re promoting.
You can place that content on your website but you also need to provide methods in which the viewer will have the information available on their own computer.
- Put together a downloadable list of frequently asked questions regarding the product and how to use it.
- Create an ebook that includes ideas for gaining the full potential of a product or service.
- Develop an autoresponder instruction, how-to, or general information ecourse that will be delivered over a period of subsequent days or weeks.
In each instance that you deliver advice, tips, or information, make certain you also include specific details about the product it‘s associated with. And of course, you’ll need to include your personal affiliate link as well.
- Capture Names And Email Addresses
One of the major drawbacks of being an affiliate is the fact that you don’t generally have an opportunity to gain the names and email addresses of people who purchase through your affiliate link.
Plus, you’re going to attract plenty of targeted individuals who just aren’t ready to purchase during their first exposure to your offer.
Do whatever it takes to encourage prospects to sign up for your mailing list. If you create an autoresponder ecourse (and use a qualified autoresponder service), you’ll automatically receive names and email addresses. But what about any free downloads such as ebooks or reports that you’re giving away?
Instead of merely letting viewers take them anonymously, have them fill out and submit a form first. That way, they get the free information, you get their name and email address.
Now you can contact them over an extended period of time, continuing to give them valuable tips and information regarding the product or type of products they were initially interested in. Just don’t abuse the privilege by sending them promotional messages and nothing else.
Your ultimate goal is to sell something but in order to move your mailing list members into a buying position you first need to establish a relationship of trust and respect. That will be accomplished by supplying them with valuable information while at the same time letting them know the benefits the product will provide.
- Use Your Own Ads And Promotional Materials
Most affiliates rely on promotional materials that are supplied by the owner of the product. That would include things like solo and classified ads, banners, pre-written sales copy, and cover and product images.
Although it might be quality material, the fact that so many other affiliates will be using it will automatically dilute the impact and effectiveness.
You can get much better results by writing your own ads, writing fresh sales copy, and creating new banners and images. The primary purpose is to have something different than any of the other affiliates. But it’s also possible that what you create is superior to the original marketing materials.
Overall, it’s simply a matter of doing something different and unique. And doing it better and more aggressively than anyone else.
The ClickBank Advantage
The primary advantage of Click Bank – aside from the fact that’s a virtual gold mine for affiliates – is the innate simplicity of using and implementing it.
Once you join Click Bank (for free), you’ll have your own personal ID which in turn will be included in any of your product affiliate links.
For example, if your ClickBank ID is “softsell” and the product owner’s ID is “eproducts”, your affiliate URL address would be…
To find products that fit your niche market or target audience, all you need to do is visit the ClickBank Marketplace (when you first get to the website, click on “Earn Commissions”).
The marketplace divides the products into main categories…
Clicking on any of those category links will allow you to drill down even farther. For example, if you click on Health & Fitness, you’ll receive a list of sub-categories that include Addiction, Fitness, Beauty, Nutrition, Diet, Medicine, and Mental Health.
The first ten listings in each category are the top affiliate earners. This allows you to see at a glance which products are making the most amount of money for their affiliates. But that doesn’t mean you should choose any of the top ten.
Sometimes it’s much more productive to go with one of the lower listings and then make it a top earner for you personally. For one thing, you won’t have as much competition. Secondly, it will force you to get a bit more creative with your marketing and promotion.
Of course, the basic product selection criteria still applies here. With any product you’re considering, for example, you still need to click over to their sales page and establish how good it will be in converting prospects to buyers.
Aside from evaluating the sales copy, you also need to make certain that the sales process doesn’t sabotage your own efforts. Things like…
- Allowing people to purchase through alternative methods which would bypass or exclude your ClickBank affiliate link.
- Selling various non-related products on the same page.
- Products are being sold on the same page but the link doesn’t give credit to your ClickBank affiliate ID.
- Names and email addresses are being captured by the owner for future follow-up which could rob you of your rightful affiliate commission.
Overall, you want to see a nice clean sales page that is focused on the one ClickBank product you’re promoting and nothing else.
If the sales page doesn’t do that – and it’s diluted with all sorts of other things that benefit the owner but not you – pass on the product and find one that is worth your time and effort.
Once you’ve chosen the “right” products, you’ll need to begin marketing and promotion. And since there’s no more effective and profitable method than using pay per click, the perfect money-making combination is ClickBank affiliate products and Google AdWords advertising.
The power of AdWords is undeniable. It allows you the ability to…
- advertise directly to highly targeted audiences
- display your ad almost immediately
- start bringing in money almost immediately
- link directly to any landing page
- keep accurate and highly advanced ad statistics
Of course, the success of your AdWords campaigns will be dependent almost entirely on the strength of the keywords you’ve selected.
Keep in mind that the winning formula is to choose keywords that are widely searched for but have little or no competition. In order to conduct that type of research, you have two choices… invest a great deal of time sorting through all the data.
Right away, you’ll have a comprehensive list of all search terms that are related to any keyword you input. You’ll also know how many searches were conducted on all of those phrases and how many AdWords campaigns already exist (your competition).
But rather than simply use Ad Word Analyzer to find good keywords, you can also use it to find the best markets. Even before you locate any products. Then, once you’ve unveiled the most promising campaign possibilities, you can use ClickBank to locate specific items to promote.
Building Affiliate Marketing Business
For anyone just starting out, there’s no easier or faster method of generating income than affiliate marketing.
For anyone who already operates their own online business, selling other people’s products can create a substantial boost to their existing income.
If all you’re doing is directing targeted traffic through your affiliate sales link, you’ll be competing on an equal level with countless other people who are promoting the same product.
Super affiliates make a great deal of money selling other people’s products, mainly because they market and promote them the same as they would their own products.
Super affiliates use pay per click as their primary method of advertising (they know they have to spend money in order to make money).
While other affiliates are simply copying and pasting ads that the owner of the product has made available, super affiliates are developing their own unique and original sales content.
Rather than jump on every program, product, and service that comes their way, super affiliates carefully pick and choose ones they’re confident can be marketed and promoted effectively.
When choosing a product, you need to establish whether or not there’s a viable demand.
If you don’t feel comfortable with a product’s website, sales copy, or order process, chances are the average viewer won’t either.
If you don’t feel confident about the quality of a product, it’s going to be difficult for you to launch a successful promotional campaign.
You need to have the ability to track and monitor everything related to your affiliate activities.
To locate good affiliate programs you can conduct searches based on a particular niche market, sign up to use the services of an affiliate marketing network, or search through the categories of affiliate program directories.
Affiliate marketing websites like Commission Junction and ClickBank make it extremely easy to locate good affiliate programs – products that are highly compatible with your niche or target audience.
Commission Junction offers all ranges of products, services, and programs – both digital and tangible.
ClickBank only handles digital products such as ebooks and software programs.
Use your own website to promote and pre-sell your affiliate products.
One of the most effective tactics is to write personal product reviews and recommendations.
With a niche blog, you can reach an unlimited number of people who would be interested in the type of products you’re promoting.
There’s no better way to get personal recognition than writing and distributing your own articles.
One of the best methods for outselling other affiliates is to enhance the owner’s original product package with yet another product (bonus) at no extra cost.
Deliver advice, tips, and information along with specific details about the related product and your affiliate link.
Encourage viewers to sign up for your mailing list so you can contact them over an extended period of time, continuing to give them valuable tips and information about the product.
You can achieve much better results by writing your own ads, writing fresh sales copy, and creating new banners and images.
The primary advantage of ClickBank – aside from the fact that’s a virtual gold mine for affiliates – is the innate simplicity of using and implementing it.
Since there’s no more effective and profitable advertising method than using pay per click, the perfect money-making combination is ClickBank and AdWords.
What We At WCM Marketing Teach
If you are new to internet marketing, affiliate marketing is the best way to get started making
money. There is a lot to learn, and most of the gurus won’t teach you that.
Click Funnels is the best tool for you to build landing pages with. It has a drag and drop interface that allows you to build landing pages quickly and easily.
You build your landing page or opt-in page with Click Funnels and collect their email address and then send them to your offer.
This way you now have them in your autoresponder and can email them with your future offers. Click Funnels is the best product for you to build a sustainable income with.
Their affiliate program is second to none in this marketer’s opinion. But if you really want to set yourself up for success you should first already have a blog that you can use as your platform to promote from.
You can start out writing reviews on the products. There are reasons for this! If you are thinking of using paid traffic to promote with, the cheapest Facebook ad is to send your potential customer to a blog post.
The easiest way to fail is to end up having to spend too much money to acquire a customer.
That’s why you want to warm up the potential customer to get to know them and this could take a few encounters with them before they feel as though they can trust you.
You want to build your email list and always provide value first to your email list.
Don’t just hammer them with offer after offer. Build a relationship with them and you will have built for yourself a valuable asset for life.
You see people don’t usually buy the first time they see your offer. So, you must try to connect with them and get their email address.
Then you can slowly build a repour with the potential buyer. And over a few days, they begin to see that you know what you are talking about then they will begin to trust you and then they will buy.
I wish it were as simple as some of the marketers try to make it out to be but it’s not.
However, it is not hard either but if you do like I did trying to figure it out on my own thinking that
I would save some money trust me the mistakes that I have made cost thousands of hard-earned dollars.
My sincere recommendation is to get yourself a mentor. One who will give you a premium WordPress blog for free.
And one who will give you not one but four complete funnels that you can use to save you countless hours trying to learn how to build them yourself.
And then teach you how to start right away building a reoccurring income that will assure your success.
And then teach you how to do email marketing and how to do Facebook ads and Google ads.
And essentially give you a path that if you follow should surely lead you to success. Does that sound good?
If you want to see for yourself then simply optin to the form below to find out about how you can get your free training right now.